How Brands Are Becoming the Media (and Why Your Brand Should Probably Do the Same) : MarketingProfs

A couple days ago, I posted about a link detailing how Kraft is viewing themselves as a media company, how media companies are viewing themselves as agencies and how agencies are…well, kind of being left in the dust. Now there’s this post via the Marketing Profs blog.

MarketingProfs.

Advertisements

About Scott Cone
A husband to a loving, lovely wife. Father to six great kids and two grand kids. I'm a marketing, advertising and promotion professional with a keen interest in big ideas, all things digital and especially how mobile is changing all aspects of communication and marketing. I play guitar and sing, write music, write screenplays, act, scuba dive, weight lift, ski and enjoy Christian apologetics, logic, evolution versus intelligent design and the basis for morals, values and ethics.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: