Mobile ad campaigns 5 times more effective than online: InsightExpress study – Mobile Marketer – Research

Ya think? Might it have anything to do with the fact that mobile offers a greater degree of relevancy than just about any other form of communication? Ya, that might have something to do with it.

InsightExpress study – Mobile Marketer – Research.

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About Scott Cone
A husband to a loving, lovely wife. Father to six great kids and two grand kids. I'm a marketing, advertising and promotion professional with a keen interest in big ideas, all things digital and especially how mobile is changing all aspects of communication and marketing. I play guitar and sing, write music, write screenplays, act, scuba dive, weight lift, ski and enjoy Christian apologetics, logic, evolution versus intelligent design and the basis for morals, values and ethics.

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