New Research: Top 10 Ways Buyers Find Professional Services Providers

In case you’re one of those B2B product or service company’s that think digital marketing and social media are only for consumer-facing companies, think again. Even B2B decision makers are consumers and they use their consumer pull skills to access information and recommendations on the business partners they’ll turn to. The conclusion of this research is also validated by the post I recently made including research from the AMA and Duke on marketing trends. B2b product and service marketing are projecting the fastest growth in social media over the next year.

New Research: Top 10 Ways Buyers Find Professional Services Providers.


About Scott Cone
A husband to a loving, lovely wife. Father to six great kids and two grand kids. I'm a marketing, advertising and promotion professional with a keen interest in big ideas, all things digital and especially how mobile is changing all aspects of communication and marketing. I play guitar and sing, write music, write screenplays, act, scuba dive, weight lift, ski and enjoy Christian apologetics, logic, evolution versus intelligent design and the basis for morals, values and ethics.

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