Will There Be More Than Two Mobile Platforms?


An analyst with Rodman & Renshaw predicted Monday the mobile platform wars would come down to Google and Apple. I think there’s a lot of truth to this. As the technology becomes more personal, we have less tolerance for learning curves. Every new platform offers a new set of user experiences. This has been the long-term problem for Windows on the desktop, in my opinion. Every piece of software has stuff in different places. As the number of titles available increases, it becomes impossible to keep up with what is where. It mobile, which is always on the go, there’s even less tolerance for a users manual. Developers had better nail the user experience or they’re toast. Platform builders, the same. No longer will the public subsidize your R&D efforts. You better get it right from the start.

Smart Phones: Will There Be More Than Two Mobile Platforms? – Tech Trader Daily – Barrons.com.

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About Scott Cone
A husband to a loving, lovely wife. Father to six great kids and two grand kids. I'm a marketing, advertising and promotion professional with a keen interest in big ideas, all things digital and especially how mobile is changing all aspects of communication and marketing. I play guitar and sing, write music, write screenplays, act, scuba dive, weight lift, ski and enjoy Christian apologetics, logic, evolution versus intelligent design and the basis for morals, values and ethics.

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